The sun rises earlier in these parts, the alarm clock is several hours behind the one we have in Italy, but damn: How wonderful to wake up in Hong Kong . Yep, Hong Kong.
We strongly believe in our project internationalization and, we believe above all that the need for better sleep knows no borders and is increasingly present in every corner of the world. We noticed this in the USA, a year ago, and we also have confirmation of it today, in Asia, where we have established roots with the company Dorelan Hong Kong Limited.
In fact, it has recently been inaugurated the single-brand store in the city's New Territory District, inside Home Square , the largest home furnishings shopping center in Hong Kong. Here the Dorelan name shines alongside that of many prestigious brands, together with which it outlines the future of design , beauty and well-being.
Our collections for the domestic sector are already present in the store, of which every square centimetre it is made in Italy , with the sartorial attention and technological heart that have always distinguished our products. We are honored to export them to Hong Kong, excited and grateful to see how the culture of good sleep is attracting such keen interest all over the world.
Precise and perfect the words of Cristian Bergamaschi , Owner B&T:
“The launch of the Dorelan commercial presence in Hong Kong represents for us a new adventure and with it the opportunity to export the Dorelan philosophy in a complex market like the Asian one, strategic for our business and full of opportunities. It is also proof that our commitment in the diffusion of a new concept of well-being with a holistic vision - based on safety, quality and innovation - achieved really important results too globally ".